As a completely right-brained creative, I was a little intimidated when my lovely colleague Kim asked me to write a blog about marketing strategy (with a 24-hour deadline, thanks, Kim!). I immediately think about
You may have heard me mention SEO a time or two. SEO, or Search Engine Optimization, is how your website communicates with Google and other search engines. It helps convey what content is on
Please prepare yourself for some real talk here. This is going to be upsetting to some people, but here it is: I am tired of hearing that “success” can be manifested. Success and Manifestation
Proofreading is an essential skill in any business. Having clean and error-free content puts your business in a positive light and builds credibility with your audience. Additionally, accurate communication through your content helps to
It’s one thing to know the ins and outs of marketing; it’s a whole other ball game to take that knowledge and start your own company. We’ve had some big wins and have experienced
Repurposing your marketing materials and social media posts is a great way to save time and resources while reaching new audiences. It can be a valuable strategy for many, but there are a few
If you have any sort of presence on social media, you don’t need me to tell you that it can literally be a full-time endeavor. Keeping up with posting, storytelling on social media, engaging,
As the year comes to an end, it’s time to pull out your planners and set the stage for what’s to come. Yep, strategic planning season is upon us! Let’s dive in together, shall
I’m going to be completely honest- my relationship status with tech is best defined as “it’s complicated,” and for many of us in the marketing world, it can fluctuate daily between love and hate.